"Roll Your Own Ringtone"
CAMBRIDGE, Massachusetts -- Cell-phone customers have spent more than $4 billion on ringtones taken primarily from popular hits. Now MIT's Media Lab hopes to unleash some new creativity into this market with a ringtone composition tool to the masses for free.
On Friday, the university handed out awards for original ringtone compositions created using its Hyperscore songwriting software. U2's the Edge acted as one of the judges, although he did not attend the event.